Visibility Beyond Your By-Line
If you're a freelance writer, here are some ways to increase your visibility beyond your by-line:
1. Regularly post on multiple social media platforms, not only your own work and news about your own work, but others' work that is related to your own work. For example, if you write about cat care often, post general articles about cat care.
2. Circulate a monthly or quarterly e-newsletter related to your activities--news about your projects, your published work, reviews of your work, and related information.
3. Look into getting teaching or speaking gigs.
4. When you donate goods or services, that's news about your projects and activities. Treat it as such, post about it, blog about it, put it in your newsletter.
5. When you work with others--at a conference, meeting, exhibit, or any other kind of undertaking that requires group effort, that's news, too. Treat it as such.
6. Blog more often and on more platforms.
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